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Guided Selling

Business Case

Bring transparency and create value while you sell

Demonstration of Financial Impact

Business Case

A business case is produced specifically for each prospective C-level executive, showing how the offering solves that prospect’s unique problems and delivers financial impact and ROI. The value of the business case developed and verified with the executive stakeholders is completely defensible, because it is based upon prior customer success documented in metrics-based case studies.

"When a prospect changes one number in the business case, 60% of those deals close."
Denis Crushell
CRO

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guided selling

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